Practice Active Listening. So often, what people want more than anything else is simply to be heard. It may not seem like much, but in today’s world, with so much competing stimuli, it can make all the difference between providing a so-so time for your clients or giving them a truly memorable experience. Set yourself apart from others by engaging in active listening. In active listening, you listen very carefully to what the other person is saying, paraphrase back to them what they’ve said, and add your feedback or ask them a question about it. For instance, if somebody says, “I had a wonderful shrimp tempura when I was in Maui last year,” an active listening response might be, “Wow. You had a great shrimp tempura in Maui…was that your first trip to the islands?”